Resource Type: e-Book

AWS Marketplace Seller Success Guide: How to Maximize Your Listing with PeerSpot

PeerSpot’s AWS Marketplace Seller Success Guide shows you how to build credibility and visibility where it matters most. From capturing AWS-approved proof points to accelerating fresh reviews, this guide is your roadmap to winning buyers’ trust and growing faster.

PeerPaper Activation Playbook

A Quick‑Start Guide for Marketing & Sales Teams Who Already Have a PeerPaper.

Dark Funnel Activation Playbook

Don’t miss out on critical pipeline. Our Dark Funnel Activation Playbook helps you understand, detect, and influence the unseen buyer journey using PeerSpot.

Modern SEO Playbook: Winning in Search & AI Discovery with Peer Reviews

Learn how enterprise brands can stay visible in both search and AI discovery. This eBook breaks down why peer reviews drive GEO + SEO success — with proven frameworks and real-world results.

Generative AI and VOC: The Next Frontier in B2B Customer Insights

FTC Ruling on Fake and AI-Generated Product Reviews: A Guide for B2B Software Marketers

Beyond 5 Stars: The Best Ways to Obtain and Leverage Customer Reviews

Customer Journey and Content Marketing

Customer Insight: Using Voice of Customer to Drive More Opportunities

It takes an average of 31 touches to close a deal. Customer journeys where a peer review site is the first touch are 63% shorter than the average.
In this study, we interviewed senior marketing executives to find out about their perceptions of review sites.

2022 State of ABM: Account-Based Strategies Continue Experiential Evolution

ABM practitioners are going beyond traditional marketing-centric interactions with ABX, providing a more tailored approach that involves multiple teams and builds a truly emotional connection with buyers. Learn more about this moethod and how marketers are upping their game.