Ep 4. Building Bridges with Jeff Gabel from ServiceNow
In this episode, Alison chats with Jeff Gabel, Customer Advocacy Lead at ServiceNow, about the importance of building bridges with internal stakeholders. The conversation features excellent advice on engaging with sales, how to develop, deepen, and strengthen relationships, and how to tactically do so without jeopardizing the integrity of your reference/advocacy program.
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Jeff Gabel
Customer Advocacy Lead @ ServiceNow
Alison Bukowski
Sr. Director of Customer Advocacy and Marketing @ PeerSpot
