I don't see the difference between PeerSpot and my colleagues because we are so in sync, so connected, and are really one team here for the customer. This is something I only experience with PeerSpot, not other review vendors.
The Importance of Review Content in Our Time
I can put a paragraph about my product on ChatGPT and expand it to 3,000 words if I want to; but anyone can do that, right? As we go forward in this new frontier of content, even white papers will lose their usefulness because anyone can create that now. What is difficult for an AI bot to create is user-generated content. We will trust a friend or peer above anything else - the practitioner perspective makes the content trustworthy.