How HPE Elevates Customer Voice with PeerSpot
Debra Soto, Senior Marketing Manager at HPE Storage, shares how PeerSpot has become a powerful partner in amplifying authentic customer perspectives.
By leveraging PeerSpot’s third-party reviews, HPE is able to:
- Showcase real-world customer experiences on their website and marketing materials
- Provide sales teams with credible, ready-to-use customer references
- Accelerate case study development by up to 50% with verified customer feedback
- Strengthen the sales pipeline by giving prospects access to genuine peer insights
Debra highlights how PeerSpot’s on-site review collection at HPE Discover events delivered immediate value — gathering a high volume of quality reviews quickly and seamlessly. She also emphasizes the strong, collaborative relationship with PeerSpot’s team, who continuously bring new ideas to help HPE maximize customer voice across marketing and sales.
With PeerSpot, HPE transforms reviews into compelling content that fuels trust, shortens sales cycles, and creates measurable business impact.